emphasizes the commitment to supporting Black-owned businesses not just on the official shopping holiday of Black Friday, but throughout the entire year.
Black Friday is typically associated with significant sales and promotions, and many people take the opportunity to support businesses during this time. Bobsa, by celebrating Black Friday every day, is highlighting the importance of consistently uplifting and promoting Black entrepreneurs and their contributions to the economy.
This approach encourages consumers to be mindful of their shopping choices and to prioritize spending at Black-owned businesses regularly. It fosters a sense of community and empowerment, motivating individuals to recognize that their purchasing decisions have a lasting impact on local economies and can help create opportunities for underrepresented groups.
In essence, Bobsa’s message calls for a daily commitment to equity and support for Black entrepreneurs, reinforcing that the celebration of these businesses should extend beyond a single day in November and become an integral part of our everyday lives.
