Article From ESSENCE.COM Click The Link Below For Full Article
https://www.essence.com/news/money-career/black-femtech-founders-beauty-nordstrom-activation-essence-festival/
These Black-Owned FemTech Companies Brought Retail Innovation To Essence Festival of Culture 2022
RETAIL TECH FIRM FAYETTEVILLE ROAD AND HAIRCARE TECH APP FOUNDER CANDACE HARRIS MITCHELL JOINED FORCES TO SHIFT THE WAY BLACK WOMEN EMBRACE BEAUTY.
Big data has long had a big inclusivity problem.
Often, AI algorithms are built with systems that can contain racial and gender biases that leave a large group of people unseen and unheard.
That’s what led Jessica Couch and Brittany Hicks to found consumer insights and consulting firm Fayetteville Road–the name is a play on their North Carolina roots. Graduates of North Carolina State University andNorth Carolina Agricultural and Technical State University respectively, they both learned about the inner working of retail management and recognized some of the blind spots.
Read More By Clicking the link below:
https://www.essence.com/news/money-career/black-femtech-founders-beauty-nordstrom-activation-essence-festival/
